A campaign to roll back the retirement age for women has a hashtag – and a following indignant group. We cover the details about the campaign, and other groups pushing for restitution for women who have missed out on a pension as the age has risen in line with men.

Hashtags aren’t just for kids. #BackTo60 is a key marketing and social media component for the campaign to give over thousands of pounds in pensions restitution to women who have missed out on retiring due to the increase in retirement age.

The equalisation of men and women’s retirement age, viewed by many as taking place too quickly and without warning.

All women born in the 1950s and now over 60 should be eligible for this restitution.

One of the most famous campaign groups for this restitution is itself back on track after what it describes as a “period of disruption” with former board members being reappointed. Their re-appointments were temporary, and the group is now looking for volunteer directors to take up the mantle.

But what of #BackTo60?

It has been born on social media following an increase in activity to drive the government to act. A debate about the issue took place on Radio 4’s Money Box earlier this month, while there were pensions protests at the Houses of Parliament in October.

According to BackTo60.com, at 10am on 30 November, it is supporting a walkout from workplaces of all women born in the 1950s, across the country. The date coincides with a judicial review to be heard into the government’s handling of the raising of the pensions age.

As Money Box presenter Paul Lewis said in the FT, the government has “time on its side”. A third of women born in the 1950s have now reached State Pension Age, and so any hardship suffered without it is “in the past”.

“So by the end of 2025 the rise in state pension age for fifties-born women will be history. And the pressure on ministers to do anything will be over,” he wrote.

Kevin Reed is one of the UK’s most senior accounting and finance journalists. He is a former editor of Accountancy Age and Financial Director, and writes regularly on corporate and professional services governance.

To read more articles like this, sign up here

Further reading on this topic:

The ‘Financial Power of Women Report’ – somewhat lacking?